Welcome to the Pancake Princess

The Pancake Princess is an award-winning baking blog curating the internet’s most popular recipes. In 2021, The Pancake Princess was selected as Saveur Magazine’s Reader’s Choice for best Baking and Sweets and one of Southern Living’s Cooks of the Year.

With more than 120k followers across Instagram, Tik Tok, Pinterest and YouTube, readers from all over the world come to learn about the best recipes, techniques, and ingredients. And because what they find here is different than other blogs, they regularly engage with the content.

They love the unique approach of the bake off post, thanks to stringent recipe testing, descriptive photos and a data-driven approach to analyzing the best recipes.

Readers rely on The Pancake Princess to help them find their ideal recipe and refine their baking techniques thanks to well-researched tests.

LET’S WORK TOGETHER

How I can help

Do you provide excellent, consistent baking products that will help bakers create incredible baked goods? Let me help spread the word!

Sponsored blog posts: My goal is to work with brands that I love and can whole-heartedly promote. You can expect gorgeous photos of your product or brand and a data-backed (where possible) explanation of why people should choose you. Sponsored post packages will also include social media posts.

Sponsored social media posts: Looking to start an online dialogue about your brand? Let’s take the conversation to Instagram, YouTube, Tik Tok, Pinterest or Facebook!

Vibrant food and recipe videos: Let’s work together on Instagram, Tik Tok, YouTube, your website, or anywhere that uses video!

Stunning food photography: Like what you see? I can provide vivid images customized for your brand.

Examples of Sponsored Work

I’ve worked with brands including Philadelphia Cream Cheese, Fage, Imperial Sugar, White Lily Flour, MacKenzie-Childs, Reynolds Kitchens, Two Chicks, Kroger, Prima Wawona, Envy Apples and more.

Pancake Princess Reach

How Fans Describe Pancake Princess:

• I can’t tell you how much I love your blog. Before it was so hard choosing a recipe when I wanted to bake something new. And I was constantly worrying about if I was making the right choice going with one recipe versus another. Your bake offs give me such confidence, and I can pick recipes based on my taste. I recently took the winning apple pie crust from the flour bakery and put it in the bon appetit filling which got 2nd I believe, but sounded more suited to my taste. OMG!!!!! I’m making the winning recipe from your coffee cake right now. This blog is one of the most refreshing things I’ve ever seen in the online baking community. Thank you soooo much!! You have helped me become a better baker. ❤️ – Caleb

Let’s Work Together!